CASE STUDIES
Learn How Annum Empowers Marketers to Align, Integrate, and Execute with Confidence
- CPG company
- Eleven person marketing team
- Six Channels
- Three agency partners
“Having a central gathering point of cross channel tactical activity keeps all stake holders on the same page, provides for greater clarity and consistency, and, most importantly, ensures best, repeatable outcomes.”
- B2B delivery platform
- Nine person marketing team
- Fourteen Channels
- HubSpot integration
“My favorite feature is the Initiatives section. We can plan campaigns and events at a high level and attach tactics that individual team members can work on and contribute to the larger project.”
- Marketing consultancy
- Two person marketing team
- Four Channels
“It makes me a better contact planner. Having to select the marketing objective, target audience, and journey phase for each tactic makes planning more intentional. If you can’t connect a tactic to strategy you start asking whether you should be doing it.”
- Bank
- One person marketing team
- Seventeen Channels
“We now have a plan of record, which would have been an absolute gold mine when I joined the bank… Also, the team at Annum was able to export our full annual marketing plan as CSV files making the compliance audit a breeze.“
Stop wrestling with spreadsheets.
It’s time to level up your planning process.
